• High-Fashion Athlete Integration: Nike signature superstar Victor Wembanyama anchors the brand’s newest custom capsule collection, emphasizing elite craftsmanship and French sports culture.
• Pitch-to-Pavement Transformation: The premium collection heavily modifies the classic Total 90 Laser III football boot, stripping back its rigid pitch armor to deliver a refined lifestyle sneaker.
• Premium Textile Engineering: Alongside the custom footwear, the capsule debuts a bespoke LenoWoven jacket built from an adapted cotton yarn matrix originally designed for professional pitch boots.
• Selective Preorder Rollout: The highly limited collection is scheduled for a retail preorder window on July 20 across premier boutiques in Paris, New York City, and the SNKRS platform.

It may be the off-season, but Victor Wembanyama is still dropping heat. Pushing the envelope of high-end athletic tailoring, Nike’s specialized craft division continues to build momentum by welcoming its signature global icons into the creative universe of Nike Atelier. Following previous technical apparel capsules constructed for athletes like Désiré Doué and tennis star Jannik Sinner, the luxury studio is now refocusing its lens on a legendary football silhouette through the newly streamlined Nike Atelier Total 90. Wemby is leading the charge on this initiative, which is shaped entirely by precise material choices and a proud French design heritage, the aesthetic campaign centers on the legendary T90 Laser III—a vintage pitch boot celebrated globally for its rigid structural panels and striking look.

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Reimagining a Football Icon

Translated into a pure lifestyle silhouette, the redesigned shoe aligns directly with Wembanyama’s personal design philosophy that casual, all-day comfort should take priority. Designers achieved this layout by removing the model’s heavy on-field plastic shield elements, leaving a restrained, beautifully textured off-field execution suitable for city streets. Beyond the tailored sneakers, however, the collection introduces a custom Nike Atelier LenoWoven outerwear piece that translates professional pitch engineering into a functional lifestyle garment. Our personal favorite? The jacket, which is meticulously woven from an innovative cotton yarn variant, utilizing complex fabric technology originally reserved for high-performance athletic boots. Characterized as the definition of modern luxury sportswear, the capsule stands as a true “one-of-one” testament to how far vintage athletic archives can be pushed when configured for a unique athlete.

How to Cop

Photo: Nike

The complete Nike Atelier Total 90 capsule is officially scheduled to go live for preorder on July 20. Stock allocations will launch exclusively via select cultural retail hubs, including The Broken Arm (Paris), Dover Street Market (Paris), Nike Soho, Nike House of Innovation (NYC), and the digital SNKRS platform across North America.

Featured Photo: Nike

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